Mixing Work and Play in an Innovative Way

April 2018 — Started in 1999 as a graduate thesis and initiated in 2008 with walking trails, the Atlanta BeltLine has come a long way from what it was once envisioned to be. The recent developments of office buildings, retail and residential space along and around the BeltLine have created an environment where residents have everything they need within walking distance. It is the ideal mix of work and play and continues to grow as a current real estate hotspot in Atlanta.

In fact, in December 2017, a $750 million mixed-use project was unveiled for the continued expansion of the BeltLine. The plans include two 12-story office buildings, one hotel, 700 residential units and 200,000 square feet of retail space. The BeltLine also hired a new CEO, Brian McGowan, to continue the project.

The Atlanta BeltLine Partnership was formed to raise philanthropic dollars to supplement the BeltLine’s efforts. The Opening the Corridor campaign, which began in 2017, helped fund the recent purchase of the Southside Trail as an interim connection. The $25.8 million project will connect the East and West sides of Atlanta for the first time in history.

Focus: Atlanta spoke with a number of city leaders in both the real estate and transportation sectors to get their insights on the mixed-use developments quickly sprouting up along the BeltLine. Here’s what they said:

Brian McGowan, CEO, Atlanta BeltLine

“The BeltLine is currently refocusing itself. We are 12 years into the project, and it is time to reflect on where we have come from and reevaluate the direction we are heading. The BeltLine is about people at the end of the day. Our focus is function over form.”  

 

Jim Irwin, President, New City Properties

“Offices along the BeltLine allow people to create more alignment between their work life and their personal priorities. Whether it’s commuting to work by bicycle or walking across the BeltLine to meet a friend for lunch at Ponce City Market, this project gives people an opportunity to work in a place that they truly enjoy.”

Chris Faussemagne, Principal, Westbridge Partners

“There are a lot of suburban submarkets that are creating their own central business districts. They are creating their own communities, jobs and places to live. That has been a great thing for the city because it relieves congestion. The BeltLine is also creating a lot of connectivity and alternatives to work and play.”

Matt Bronfman, CEO, Jamestown Properties

The BeltLine is like our beachfront property at this point. We need to make sure that the people developing on the BeltLine do things that are worthy in the long term. We need to get tougher on the development community to do interesting projects because that is how you get appreciation. The entire BeltLine will be completed sooner than people realize, and those neighborhoods will be made much better. Neighborhoods attracting young talent will be the most successful, and those are along the BeltLine.”

Scott Cannon, Executive Vice President, Skanska

“The Atlanta BeltLine Development is focused on getting people outdoors and being green. It’s about changing the way people live, work and play in the city. Skanska has a unique project that we are working on with architect Lord Aeck Sargent: the Atlanta BeltLine Urban Farm Shed. It is a 500-square-foot off-grid storage and work shed featuring a photovoltaic energy and storage system, composting toilet, and the use of salvaged and locally milled wood products.”

Greg Hare, Managing Partner, Ogletree Deakins

“Some of the critics of the Atlanta BeltLine have called it nothing but a glorified sidewalk. However, that big wide sidewalk creates better connectivity between neighborhoods, as well as tremendous economic development, because it’s a popular place to be. Developers are now putting a lot of money into parts of Atlanta that have not seen investment in decades.”

Chris Clark, President and CEO, Georgia Chamber

“We need to attract young professionals. We need to create the cool factor, which is why things like the BeltLine are important. We can offer great amenities and quality of life.”

To find out more about our interviewees above, visit their websites at:

Atlanta BeltLine: https://beltline.org
Westbridge Partners: http://www.westbridgepartners.net
New City Properties: http://www.newcity-properties.com
Skanska: https://www.skanska.com
Jamestown Properties: https://www.jamestownlp.com
Georgia Chamber: https://www.gachamber.com
Ogletree Deakins: https://ogletree.com

Transaction Alley

January 2018 — Atlanta has recently been promoting itself as the global fintech capital, and rightfully so. The fintech sector generates approximately $72 billion in annual revenue for Georgia. Nearly 70 percent of all U.S. transactions are processed through a Georgia-based company, and 60 percent of all payment-processing companies are headquartered in or have operations in Georgia. Additionally, about 100 fintech companies operate in Georgia, including 6 of the 10 largest U.S. payment-processing firms.
With the pool of well-educated graduates from renowned local universities like Georgia Tech, University of Georgia and Georgia State, the industry gains a significant advantage for continued growth in Atlanta.
Focus: Atlanta spoke with a number of business leaders in the banking, finance and technology industries to get their insights on the booming fintech industry. Here is what they said:

Joe Brannen, CEO, Georgia Bankers Association

“We see money flowing into fintech, and we saw people thinking that this was going to disrupt our industry. A lot of money is going into these types of companies, but we have access to the customers. We have spent hundreds of years building a customer basis. The fintech companies developed something but have to find customers. The fintech companies that are now beginning to partner with banks are the ones that seem to be performing the best. There aren’t many Amazons out there, and the successful ones are able to do things smarter, better and faster. Banking is not a new product; it is just a new way of doing things.”

Jenna Kelly, President & CEO of Atlanta Division, SunTrust Bank

“Fintech is something that all banks are paying attention to because it is important to invest in the future. All banks are working out how to better deliver services to clients, so fintech plays a big role in that. It isn’t simply big payment processors; there are a lot of companies that make up the sector that have some innovative ideas, and SunTrust is also involved in this sphere. We were one of the first to develop a consumer online lending platform, called LightStream. It has issued about $5 billion in loans since it started in 2013.”

Cynthia Day, President & CEO, Citizens Trust Bank

“With rapid changes in technology, there are opportunities to explore valuable partnerships with fintech companies. We are keenly aware of how our local and global economies are becoming increasingly driven by rapid decisions and efficient delivery of services. Our ability to deliver financial solutions to our customers through technology creates a win-win for our customers, for developing partnerships and for the economics of our city.”

Eddie Meyers, Regional President of Georgia, PNC Financial Services Group

“Branches still matter, but 60 percent of PNC clients are using financial technology these days, compared to 39 percent four years ago. Many young professionals no longer have a need for retail branches and rely on technology for their banking needs. Our goal it is to make sure we offer the technology, service and convenience to help simplify their lives.”

Barry Mccarthy, Executive Vice President, Head of Network and Security Solutions at First Data, Chairman of FinTech Atlanta

“Very quietly over the past several years, Atlanta has become the global fintech capital. To be clear, Atlanta isn’t the financial services global capital — London and New York share that recognition. However, for fintech specifically, there is nowhere else like Atlanta.”

Allen Maines, Executive Partner, Holland & Knight

“If you’re in the fintech business and you want talented people to run your company, you need to go where the talented people live. Atlanta is home to the largest payment processors in the world and also some of the largest data aggregators. There is a healthy pool of trained people working directly in these industries, but there is also a great deal of related activity.”

Scott Meyerhoff, COO, Incomm

There are three main factors in Atlanta that help with the growth of fintech. One is government support on a state, county and city level. The second is talented workforce. We are blessed to have a number of fantastic universities that feed us with great talent on the technology side and the low cost of living in comparison to other technology hubs. This helps tremendously with talent retention. The third is the entrepreneurial spirit of the people in Atlanta. If you want to exist here, you have to be willing to contribute. The spirit of creation is alive, and with the support of the government, a good workforce and access to the rest of the country, this is a good place to create.”

To find out more about our interviewees above, visit their websites at:

Georgia Bankers Association: https://www.gabankers.com

SunTrust Bank: https://www.suntrust.com

Citizens Trust Bank: https://ctbconnect.com

PNC Financial Services Group: https://www.pnc.com/en/about-pnc.html

First Data: https://www.firstdata.com/en_us/home.html

Holland & Knight: https://www.hklaw.com

Incomm: http://www.incomm.com/Pages/default.aspx

A Touchdown for the Community

 

January 2018 — In 2017, the Mercedes-Benz Stadium and SunTrust Park — the new homes of the Atlanta Falcons and the Atlanta Braves, respectively — were both successfully completed, not to mention the major upgrades underway at Philips Arena, home to the Atlanta Hawks. Not only do these investments benefit the sports teams these stadiums house, but also they have a profound impact on the surrounding communities.

 

 

The inaugural Chick-fil-A Kickoff Game at the Mercedes-Benz Stadium alone generated $62.5 million in economic impact for Atlanta. The stadium is predicted to have an annual economic impact of between $80 million and $120 million. The construction of SunTrust Park created 5,200 jobs and generated $235 million in earnings. Now that the ballpark is complete, it is estimated to have an annual economic impact of $200 million. Focus: Atlanta spoke with a number of leaders in the city’s sports industry to gain insights on how investment in these stadiums is benefiting the community. Here’s what they said:

Steve Koonin, CEO, Atlanta Hawks

“We have an emphasis on sports, but Philips Arena is town hall for Atlanta. It holds nearly 200 events per year and was the sixth-busiest arena in the first half of 2017 for the U.S. It is the 20th busiest in the world. The continuing diversity of entertainment options that take place in downtown Atlanta and our building really are the cornerstones for entertainment in the city. We are well underway with an extensive $192.5-million arena transformation that will catapult the level of our fan experience, creating an even more engaging and connected environment for today’s fan.”

Derek Schiller, President, Business, Atlanta Braves

“We opened the doors to SunTrust Park on April 14, and so far we’ve had an enormous economic impact on this entire region, this entire community, as well as the value of the Braves franchise. We’ve become a catalyst for this part of Atlanta, which sits within the Cumberland Community Improvement District. This part of Atlanta has certainly benefited as a result of the Braves coming to SunTrust Park, as well as our Battery Atlanta development. It took a project like this that somewhat galvanized the entire submarket together and created a destination offering, not only for the Cumberland submarket, but really for Atlanta as well as the Southeast.”

Rich McKay, President and CEO, Atlanta Falcons

“Stadiums do not on their own create economic impact beyond the construction aspect, which is big of course. The construction of the stadium brought jobs, but we also wanted to make sure that it kept on having an impact on the West Side even after the project finished. For Arthur Blank, the stadium is not a five- or ten-year commitment, it’s a lifetime commitment, and we can use the stadium as a catalyst to try to bring a lot of other people along with us, such as corporate sponsors, and to help the local community.”

Stephen Cannon, CEO, AMB Group

“If you look at the level of sports investment that’s happened in 2017 in the City of Atlanta, it’s unparalleled. Nowhere else in the country are there two major stadium projects underway — SunTrust Park together with the Mercedes-Benz Stadium — not to mention the commencement of a major upgrade of Phillips Arena. The level of investment is in the billions. AMB Group is a major piece of that, but it’s not just us. That kind of commitment to investment makes Atlanta a more attractive place to live and to work. For example, the decision for Mercedes-Benz to move to the city was based on talent, the dynamic growth that’s going on in the city and the quality of life. All these items add up to corporations making the decision to relocate.”

Scott Jenkins, General Manager, Mercedes-Benz Stadium

“Working with local partners has been a great experience because it is positive to have people who own those businesses invested in Atlanta as part of the construction. It is important to be invested in the community. We had an equal business opportunities goal of 31 percent of the construction going to minority- and female-owned businesses. In fact, we managed 36 percent, so that was a huge success in promoting disadvantaged local businesses. We’re a part of the Westside Works Programme, which is putting a lot of people to work from the neighborhood. We’ve trained about 500 people over the past three years, many of them in construction, and a lot of them working on this job. Our food and beverage program has also had a lot of students. These programs make a real impact on people’s lives.”

To find out more about our interviewees above, visit their websites at:

Atlanta Hawks: http://www.nba.com/hawks/
Atlanta Braves: https://www.mlb.com/braves
Atlanta Falcons: http://www.atlantafalcons.com
AMB Group: http://blankfamilyofbusinesses.com/company/amb-group/
Mercedes Benz Stadium: http://mercedesbenzstadium.com

Keisha Lance Bottoms Calls for “One Atlanta”

January 2018 — After a December recount confirmed her win of the mayoral seat over Mary Norwood by a narrow margin, Keisha Lance Bottoms has officially been sworn in as the 60th mayor of Atlanta. At 1:00 p.m. on Tuesday, January 2, 2018, Bottoms was inaugurated at the Martin Luther King Jr. International Chapel at Morehouse College. She is officially the second woman and the first Atlanta public school graduate to serve as mayor of the City of Atlanta.

Earlier in October 2017, former Mayor Kasim Reed endorsed Keisha Lance Bottoms and declared her the best candidate of the 13 other hopefuls vying for the position. Given her past involvement and experience working with the city, Bottoms was clearly a strong choice.

Before running for mayor, Bottoms represented the District 11 on the Atlanta City Council, earning her seat in 2009. During her time on the council, she achieved the goal of a 2,000-officer sworn force in the Atlanta Police Department and helped grow the city’s reserves from $7.4 million to over $170 million in seven years. From 2015 to 2017, she also served as executive director of the Atlanta Fulton County Recreation Authority, which maintains public facilities like Phillips Arena and Zoo Atlanta. Under her leadership, the AFCRA completed the $350 million redevelopment of Turner Field, home to the Atlanta Braves.

 

As mayor, Bottoms has a few more priorities in mind. In her inaugural speech, she stressed the importance of investing in becoming “One Atlanta” by overcoming challenges and putting aside differences of race, gender, religion, sexual orientation and culture. She claims that we must keep Atlanta moving forward by leaving no one behind, and she plans to achieve this by prioritizing affordability and equity in her agenda. Bottoms intends to unveil a $1 billion affordability plan — the largest investment in affordable housing in the city’s history— in the coming months in order to ensure more equity within the city.

At her inauguration, Mayor Bottoms also stated that elected officials must re-inspire confidence in city government. She aims to do this by creating an ethics and transparency reform plan. Her emphasis on transparency within city government is evident on her campaign page, where she has made public her tax returns for the past eight years.

Because Atlanta is diverse in all forms, another one of Mayor Bottoms’ priorities is to continue to build up the police force and reform the criminal justice system in order to foster respect between officers and neighborhoods. Her target is to grow the force during her role as mayor.

Under her leadership, Mayor Bottoms will continue to provide transit options for working families and build on the largest expansion of MARTA in its history. She looks forward to working with state and regional partners to identify ways to expand transit throughout the metro area. She stresses the importance of expanding transit options since so many families in Atlanta depend on it — not to mention that it would reduce traffic on the city’s notoriously congested roads.

At the forefront of her agenda, though, is education. Education is the key to achieving “One Atlanta,” according to Mayor Bottoms. She believes high-quality education should be accessible to everyone, not just the rich. Eliminating the gap in schooling across neighborhoods would not only help educate the future generations of Atlanta but would also remove educational barriers for many students who might not otherwise have the opportunity to excel academically.

Accessible and affordable education promotes respect among young people, and since increased education has been shown to lower crime, it addresses many issues facing the criminal justice system at their root. Part of Mayor Bottoms’ plan to improve education is the creation of a city-wide college savings accounts, which would increase the chances of giving every child an opportunity for higher education.

Mayor Bottoms closed her speech by talking about “Atlanta magic.” By fostering an undivided and more equitable city, she plans to continue the legacy of the leadership that preceded her in order to create a better Atlanta in the years to come.

 

Visit the City of Atlanta website here: https://www.atlantaga.gov/

Construction Workers Wanted

December 2017 — From January 2015 to January 2016, construction costs in Atlanta increased by 3.8 percent, which is higher than the national average of 1 percent. Meanwhile, Metro Atlanta has an all-time low vacancy rate of 7.2 percent. While demand for real estate in Atlanta is increasing due to the influx of young entrepreneurs, the labor pool for construction companies is continuously shrinking. In fact, a 2017 Georgia Construction Outlook Survey reported that 87 percent of companies surveyed said that recruiting and training qualified individuals was their biggest business challenge. Another report produced by CBRE shows that the number of construction workers shrunk by 20 percent as of 2016. Inevitably as demand increases, so does rent. And a decreasing labor supply only spurs these increasing prices.

 Nevertheless, the Atlanta real estate market is thriving. While prices continue to rise, demand has not yet been stifled.

 Focus: Atlanta spoke with a number of business leaders in the real estate and construction industries of Atlanta to get their insights. Here is what they said:

 

Bob Mathews, President and CEO, Colliers International Atlanta

“One of the issues in construction today is availability of workers. Labor costs have driven up prices substantially. We are not going to see a lot of new product built unless we see a demand that is willing to pay the costs plus a return. Office rents have climbed to over $40 per square foot per year for new product in the Atlanta market.”

Alex Chambers, Regional Vice-President, KDC Real Estate Development

“Rising costs are a huge issue caused by the workforce being short of labor. A lot of areas have become more competitive, and it’s another reason that built-to-spec is becoming the norm. Because construction costs are driving the prices up, companies want to make quicker decisions and get more for their money.”

 

Jenni Bonura, Managing Partner, Harry Norman Realtors

 “A lot of builders are finding that the cost of labor and land are significantly high. The Federal Reserve has said that Atlanta has some of the best prices in the nation as far as lots available and the price of those, but those are not in the Midtown, Buckhead or Alpharetta type of areas. The lenders are starting to loosen up, but it hasn’t happened enough to meet the demand that currently exists.”

To find out more about our interviewees above, visit their websites at:

Colliers: http://www.colliers.com/en-us/atlanta

KDC Real Estate Development: https://kdc.com

Harry Norman Realtors: http://www.harrynorman.com

 

Mutual Benefits

Christian Fischer of Georgia-Pacific on giving back to community

 

How Metro Atlanta has developed to become a home for major firms, which then give back to the community

Capital Analytics speaks with Christian Fischer, President and CEO of Georgia-Pacific

Focus: Atlanta, Atlanta’s first and only yearly, in-depth business guide was released in November of this year. The report gives a comprehensive insider perspective on the ongoing success story that is Atlanta. The region’s top leaders from business and government share their insights on what is driving the city’s growth and in what direction Metro Atlanta is moving. Job growth, a robust startup environment and cross-sector investments in city improvements that increase the quality of life are all highlighted as factors underlying the success of Atlanta in continuing to attract new businesses and retain long-time economic staples.

One such local icon featured in the Focus: Atlanta is Christian Fischer, President and CEO of Georgia-Pacific, with whom Capital Analytics met to discuss these topics and more.

What can Atlanta do to encourage continued growth?

Georgia-Pacific employs approximately 3,000 people in Downtown, so we’re supportive of investments that make the city safer, cleaner, more modern and appealing. Specifically, improving public education and our public transportation system are areas we need to continue to tackle. These improvements are not only good for us as a major employer, but they help sustain local businesses and attract new business and investors.

How has Georgia-Pacific capitalized on partnerships within Atlanta?

As a member of the Metro Atlanta Chamber board for many years, we’ve been an active part of the issues and initiatives that have improved our city’s quality of life – from education to infrastructure. We also have collaborated with other businesses recently on an exciting new accelerator program called Engage Ventures, which helps entrepreneurial companies with their go-to-market strategies. Georgia-Pacific is one of the founding partners, along with several Fortune 1000 brands based in Atlanta who are contributing capital, expertise, time and resources. Georgia-Pacific has committed $1.5 million to the fund, which is worth a total of $15 million.

How can the private sector best engage with the community in Atlanta?

Anything that we or other companies can do to give back and contribute to the well-being of our community is imperative – strong communities make life better for everyone. Georgia-Pacific has been a longtime supporter of initiatives that address critical areas such as affordable housing, community and public safety, arts and culture, and youth enrichment. Just a few of the worthy organizations we support that work tirelessly in these endeavors include the Center for Civil and Human Rights, Atlanta Habitat for Humanity, Youth Entrepreneurs and United Way of Greater Atlanta. In our 35 years in this city, we’ve seen many positive transformations right outside our windows at Georgia-Pacific Center. We’re proud to have been actively involved in Atlanta’s progress over the years. The city is experiencing a renaissance, with growth in areas such as the educational sector and the BeltLine, but progress will need to be supported and sustained. As a company, we are also excited by positive growth in the business community and efforts to attract entrepreneurs and startups to the city. While we have a lot of work to do on areas like public transportation and more affordable housing options, we remain optimistic and committed to keeping Atlanta the top international city that it is.

Find out more information about Georgia-Pacific at www.gp.com

 

Atlanta’s global potential highlighted at Focus: Atlanta

Atlanta, GA – November 2, 2017 – The official launch of Capital Analytics annual business review, Focus: Atlanta took place on November 2 at the Hilton Downtown. The yearly business guide reviews the business climate of metro Atlanta, analyzing the area’s top industries and interviewing leading local CEOs. The 160 plus page report is Atlanta’s first comprehensive yet concise view of the region’s ever-diversifying economy.

Following a short networking breakfast, Kasim Reed, mayor of Atlanta, gave a keynote address that highlights some of the major achievements of Atlanta’s economy over the past 12 months. “Despite economic recessions and financial struggles, Atlanta has never been more economically healthy and its future never so bright,” he said. This was followed by two panels discussing some of the key issues currently facing the area.

The two panels discussed major themes currently dominating Atlanta’s economy. The first panel discussed Atlanta’s growing international reach. The panel was moderated by David Lanier, managing director of CBRE Atlanta, and panelists were Roosevelt Council, general manager of Hartsfield-Jackson International Airport, Hala Moddlemog, president and CEO of Metro Atlanta Chamber, and Steve Koonin, CEO of the Atlanta Hawks. Roosevelt commented on the airport’s five runways’ ability to maintain a plane arriving or departing every 1.5 minutes, enabling ease of business travel. Moddlemog furthered Roosevelt’s thoughts by pointing out that Georgia’s effective tax rate i s80% while Texas’s is 94%. To paint that picture further, Koonin recounted how it is six times more expensive to run a music studio in NYC than Atlanta.

The second panel discussed Atlanta’s growth as a technology hub. The panel was moderated by John Wright, managing partner of Northwestern Mutual, and panelists were Larry Williams, CEO of the Technology Association of Georgia, Barry McCarthy, executive vice president and Head of Network and Security Solutions of First Data, and Jeffrey Stepakoff, Executive Director of the Georgia Film Academy. Unique developments within technology, fintech and film are propelling Atlanta to the foreground, McCarthy pointing out that Atlanta is the world’s sleeping giant for payments and transactions. Williams looked at Atlanta in the historical sense and how Atlanta has intentionally enabled the city’s strengths to grow and prosper.

The event was attended by over 200 high-level businessmen, consul generals and city officials from some of Atlanta’s key industries and economic institutions.

Abby Melone, president of Capital Analytics, said, “Metro Atlanta is an exciting market for the region and has an impressive global impact. It is also striking how committed and enthusiastic leaders from across all economic sectors are. Capital Analytics is very excited to be launching our first Atlanta edition, and we look forward to coming back next year.”

The books are sold at $159 for a physical copy and $129 for digital.

 

The cutting-edge of medicine

Capital Analytics talks to the Cancer Treatment Centers of America

September 2017 Data analytics, machine learning and teleconferencing technologies are just some of the technology advances that are sitting on the frontiers of medicine, both in the U.S. and across the globe. As the information age is creating disruptive technologies across almost all economic sectors, healthcare is utilizing cutting-edge concepts to improve almost every aspect of patient care, from the way patients interact with their healthcare providers to improving outcomes of cancer treatments.   

Capital Analytics spoke to Anne Meisner, CEO of the Cancer Treatment Centers of America (CTCA) about the way technology is changing their organization, and the healthcare sector as a whole.

Access to digital technology is increasing in our everyday lives. How is this impacting the way the CTCA interacts with its patients?

As young people become much more tech savvy, we are seeing some interesting innovations happening in consumer demand around the ease of navigations and being able to connect with providers in a more meaningful and convenient way.

One of the things the Cancer Treatment Centers of America (CTCA) is particularly interested in is the use of telemedicine. Many of our patients travel for treatment, so we are exploring it as a way of increasing our connectivity to our patients at any point during their treatment whether they’re at home or elsewhere. There has been an increase in the use of oral chemotherapies. Just managing patients on those medications and those drugs over geographies could be greatly enhanced by telemedicine in terms of nurse-physician interaction and pharmacist interaction to ensure the right level of support. It is a new frontier that is yet to be leveraged and exploited in ways that could benefit patients as well as providers.

How is precision medicine being used to better improve patient outcomes?

Precision medicine is a global term for understanding health and illness against a genomic fingerprint. Whether it is oncology or other conditions, we are seeing a proliferation of research and focus on in terms of understanding how our genes our mutations on our genes influence disease, incidence disease progression and disease response.

This is one of our critical clinical priorities at the CTCA. We have a number of partnerships, such as with the American Society of Clinical Oncology, who are partnering with on the Targeted Agent and Profiling Utilization Registry (TAPUR) clinical trials. This trial allows patients that have particular genetic mutations access to therapies that are matched against those mutations.

TAPUR is part of the process in terms of understanding whether drug therapies are effective against particular genetic mutations. It impacts the diagnostic process and understanding whether it’s something in your genetic makeup that either predisposes you to cancer and continues to impact your response to therapies.

More organizations are understanding and doing more of these molecular tests before they treat patients and the result is more personalized outcomes in terms of understanding how a particular therapy would impact you either positively or negatively. This is exciting, and for oncology, it has the potential for creating breakthroughs that are ultimately going to be much more meaningful.

How can the healthcare industry utilize new concepts in data analytics?

With the data that we are collecting on patients, it is important to form partnerships with companies and institution that are involved in machine learning and big data analytics. Making sense of the data that we are collecting on individual patients can be daunting. It one of the areas that ASCO is currently interested in.

The CTCA has done some work with the Georgia Institute of Technology looking at applications of data science. On the technology side, we’re one of the first hospitals to connect a number of different databases through various software applications.

These new technological applications might not be something that creates the big eureka moment over the next year. Rather, it is about foundation building and creating partnerships with the right institutions. Over the next five ten years, I’m excited to see how we can much more effectively treat patients to manage both the length and the quality of life.

 

City voices

Focus: Atlanta speaks with Metro Atlanta’s governing bodies

August 2017 – In 2016, the Metro Atlanta workforce grew by 2.7 percent, adding 70,800 more jobs on the previous year, according to the U.S. Bureau of Labor Statistics. These figures made it the fourth best improvement in the 51 metropolitan areas with a population of more than 1 million. It was beaten by New York-Newark-Jersey City with 120,600 jobs added, the Dallas-Fort Worth-Arlington area with 113,500 and Los Angeles-Long Beach-Anaheim with 90,000.

Current projections are suggesting 2017 will also be a good year, and Metro Atlanta will account for 59 percent of the new jobs in Georgia in 2017. Unemployment was down to 4.9 percent in June 2017, 0.4 percentage points down from the same month in the previous year.

The success of the economic powerhouse of Georgia has been ascribed to its geographic position, the great connections offered by the Hartsfield-Jackson Airport, the strength and quality of the educational establishments and the enthusiasm of the private sector for partnerships and innovation.

“We have job growth outpacing housing, meaning that there is tremendous opportunity here. Our educational establishments are strong and create a dynamic talent pool. Atlanta has a geostrategic advantage. We are in a geo-stable environment. We don’t suffer from hurricanes or earthquakes, and our climate is moderate. There is a strong transportation infrastructure, because of the ease of access to Atlanta, regionally, nationally and internationally. We have to continue to build upon these strengths,” Ceasar Mitchell, president of the Atlanta City Council told Capital Analytics.

Doug Hooker, executive director of the Atlanta Regional Commission stressed the internationalist dimension, telling Capital Analytics, “Atlanta has always had aspirations to be a great international city. As it has grown and become a much richer, more diverse economy, it has attracted a variety of corporate actors that don’t necessarily have their roots in this city or in the region. They come from across the world and established their presence, and the ones that stay long enough start to get more involved in the community.”

Capital Analytics spoke to a number of executives from governing bodies for the first edition of Focus: Atlanta, which is a comprehensive guide covering the crucial economic sectors of the Atlanta area.

Nick Masino, CEO of Partnership Gwinnett pointed out that outside the main city, lower prices remain a major attraction. “Midtown and Buckhead are too expensive for a lot of companies. Gwinnett has office space that is more affordable, and with the redevelopment and place making that is happening here we will continue to attract young highly skilled talent and new business to our community,” he told Capital Analytics.
The strength and sustainability of the area’s success lies in the fact that not only are the business districts of the City of Atlanta seeing economic energy, in the form of tech innovation and financial services, but in fact, growth is spread across a number of different counties in the Metro Atlanta region.

“Transportation is one of Fulton County’s biggest sectors because of the airport. We have the need for transit expansion and mobility enhancement. Our hospitality, financial technology and healthcare industries are also very strong. We have an emerging film industry generating a lot of economic activity, and we also have a strong music scene that is beginning to make its mark on a global scale,”  said John Eaves the chairman of Fulton County.

Patti Garrett, Mayor of the City of Decatur, pointed towards the opportunities on offer for people looking for something less hectic. “Decatur is vibrant and walkable. It’s not just about jobs, it’s about the quality of life. We have our own, independent school systems that have doubled in size over the past eight years as we expand existing institutions and create new ones. We have had one of the best performing school systems in the state, and our location is ideal for people working at Emory and the Center for Disease Control,” she said.

Jere Wood, mayor of the City of Roswell, was also enthusiastic, but added caution. “We have a challenge in how to grow and develop without losing who we are, because change isn’t always good. For us, the first question is how does a project make Roswell a better place to live? If it’s a good place to live, people will move here. There have been many discussion about creating a city center, but some residents want to preserve the green aesthetic that we have. It is a matter of timing. I have a long term perspective for Roswell; we have no reason to be in a hurry. Change will come in cycles.” he told Capital Analytics.

The interviews were done during the field research for Focus: Atlanta, the greater metro area’s first and only comprehensive investment guide, which covers a range of economic sectors from real estate and finance to education, technology and sports. The publication has been compiled from more than 200 meetings with executives from major Atlanta firms as well as governmental representatives.