Face Off: Education Updates to Keep Feeding Orlando’s Growing Job Market

Face Off: Education Updates to Keep Feeding Orlando’s Growing Job Market

By: Yolanda Rivas

2 min read November 2019— Orlando has ranked among the country’s fastest-growing job markets for several years and it is also ranked by Forbes as the No. 3 city for future job growth. To continue its recognition as a great job market, there is a need for qualified talent with the necessary skills for the jobs of tomorrow. Invest: Orlando recently spoke with leaders of two major colleges in the area: Grant Cornwell, president of Rollins College, and Georgia Lorenz, president of Seminole State College of Florida, to learn about the efforts to feed the local talent pipeline.

What academic programs are seeing the most demand?

Grant Cornwell: Overall, we’re seeing increasing demand for our future-proof brand of liberal arts education. In terms of majors, our most popular programs include biology, communication studies, psychology, and our three undergraduate business degrees: business management, international business, and social entrepreneurship. That last one, social entrepreneurship, is one of our fastest-growing majors, and it was the first program of its kind to earn accreditation from AACSB International, which is the gold standard for business education. It teaches students how to apply business skills and entrepreneurial thinking and action to tackle social and environmental problems around the world. That is very appealing to this generation of students who want the tools to solve some of the global challenges that they’re inheriting and who want to make a positive impact in their lives and careers. 

Georgia Lorenz: Healthcare in general is one of the fastest-growing areas. As the Central Florida region continues to grow, there is a need for an additional 1,000 bachelor’s degree-trained nurses each year for the next decade. Our bachelor’s degree in health sciences is also experiencing great demand because it prepares students for a variety of health-related careers. We also launched our hospitality management program in fall 2019, to meet the high demand for restaurant and hotel management professionals. In the area of technology, our mechatronics and robotics program continues to expand. We want our students to be able to adapt as the industry changes. In spring 2020, we’re going to start a new focus area in simulation, which is a huge industry in Central Florida. Another area of growth for us is cybersecurity, which leads to great job opportunities. 

What are you efforts to attract and retain talent in Orlando?

Georgia Lorenz: First and foremost, the tremendous population and economic growth in Orlando represents an incredible opportunity for our students and graduates. At Rollins, we’re preparing graduates who are not only uniquely prepared to thrive in this dynamic economy right away but are also ready to help Orlando reach even greater heights through lifelong leadership. Second, Orlando’s growth is providing our students more and more opportunities to put their ideas to work in the world. Every semester, our students gain professional experience through internships at some of the world’s most innovative companies and organizations right here in Central Florida — from ALDI and NASA to Universal and The Walt Disney Co. Rollins’ also boasts some of the best community-engagement programs and initiatives that you’ll find at any college anywhere in the country. Every single day, our students partner with local and national organizations to create positive change in our community. In the process, they not only learn the importance of engaged citizenship but also develop experience that will give them a competitive advantage in the job market.

Grant Cornwell: Research has shown that the better education ecosystem a region has, the more likely they are to attract new businesses and retain the businesses that are already in the area. Seminole State continues to work closely with Seminole County Public Schools to create pathways for our students throughout their school careers and into higher education. As the population and the business community grow, we will need more professionals in a number of industries. And we are making sure we provide the talent to these new and emerging areas to help with the social and economic infrastructure of Central Florida. We are using technological advances to serve our students more effectively. We’re always looking for new software or innovations to better serve our students. Every program at Seminole State has an advisory board, made up of local business leaders and faculty members, to ensure that we’re preparing our graduates for the jobs of tomorrow. We also prepare students with hands-on learning experiences through internships and work-based problem solving to give them real world experiences with the latest technologies before they graduate. That’s something that distinguishes a Seminole State educational experience from many other institutions.

To learn more about our interviewees, visit:

Rollins College: https://www.rollins.edu/

Seminole State College of Florida: https://www.seminolestate.edu/

 

Spotlight On: Matt Crum, Executive Vice President, FrankCrum

Spotlight On: Matt Crum, Executive Vice President, FrankCrum

By: Max Crampton-Thomas

2 min read November 2019 — Achieving longevity in any marketplace is difficult. That level of difficulty increases significantly when an area is growing and competition is introduced on a frequent basis. The solution to continuing to remain a leader is the flexibility to evolve with a customer’s needs, as well as having the ability to quickly switch gears in terms of focus for the business. Matt Crum, the executive vice president for Clearwater-based FrankCrum, understands these concepts, an understanding that has contributed to 38 years of success for his family’s business. 

 

 To what do you attribute the company’s longevity in this market? 

 

Change is inevitable in any business and I believe part of the reason we have been successful over the years is our acceptance and embrace of change. The company started as a staffing firm in 1981, opened what is the professional employer organization (PEO) a few years later, and we now have an insurance carrier, insurance agency and a managing general agency all under the FrankCrum flag. We understand that to remain relevant, we must continue to evolve with our customer’s needs. Something that has remained the same since we’ve been in business is our value system. Our three brand pillars are integrity, prosperity and affinity and those ideals are extended to all of the stakeholders in our business.

What benefits have been afforded to FrankCrum remaining a privately held business all these years? 

Tampa Bay, and specifically Clearwater, is more of a regional business hub as compared to some of the other, large markets in the Southeast. While there is a national company presence in the region, there are not a lot of big companies headquartered here. Being a privately held business allows us the autonomy to make decisions on a different time horizon than publicly traded or private equity-owned businesses. We can make an evaluation without having to consider what our shareholders are going to say or how the quarterly results are going to be affected. It lends itself to longer term thinking, clearly focusing on what is important and executing.

How has the location of Clearwater been beneficial to the success of FrankCrum? 

Being in the Clearwater/Tampa Bay region has been a huge benefit to our business. It is a fantastic market as the cost of living is pretty low, there is easy access to the No. 1 beach in the country, there are major market sports teams and the region really has everything that any other major market in the country has. The friendly tax environment for individuals and companies makes it easier to compete on a national level, especially when we are competing against the companies based in more expensive, higher tax environments. This location also helps in recruiting people who live in those environments. The idea of paying less in taxes and living in a great area is attractive to them. 

What lessons did you learn from the last financial crisis and how do they apply now? 

As a professional employer organization (PEO), we offer payroll processing, HR services and consulting, tax and benefits administration, and workers’ compensation and risk management to our customers.  Prior to the financial crisis, we were more specialized, focusing on specific industry segments. This was good while it lasted but hit us pretty hard during the recession. It forced us to look closely at our processes and our service offering. We realized we needed to invest pretty heavily in technology and personnel to expand our potential customer base and prepare for growth as the economy turned around. It turned out to be a successful strategy because we’ve experienced very solid growth over the last eight to nine years.  Our business benefits from the strength in the labor market and rising wages. As competition increases for talent, businesses need to improve their benefit offering so they often turn to a PEO. As they grow, especially into other states, we help them stay in compliance with state and local laws. 

 

To learn more about our interviewee, visit: 

https://www.frankcrum.com/

 

Face Off: Two Legal Leaders on Growth, Talent and Tech

Face Off: Two Legal Leaders on Growth, Talent and Tech

By: Max Crampton-Thomas

4 min read November 2019 Seemingly every industry in the Tampa Bay region is firing on all cylinders as the area continues to exceed expectations in terms of economic growth. In concurrency with this growth is increased demand from businesses and individuals for legal services and counsel. Law firms in the region have taken notice and are acting swiftly to establish or reestablish themselves as prominent figures in this space. Invest: spoke with Michael Lundy, the managing and founding partner of Older, Lundy & Alvarez, and Kevin Johnson, a shareholder of Johnson Jackson, about the role of Tampa Bay in their businesses, navigating the lingering challenge of labor and the importance of technological advancements in the legal sector. 

 

 

How is the setting of Tampa Bay conducive to your business and legal practice?

Michael Lundy: The Tampa Metro Area is growing rapidly in about every sector. I think that the local political climate is conducive to this growth. We are seeing development driven by businesses that want to operate in Tampa, as well as an influx of outside capital investment from sophisticated sources that see the area as ripe for growth. It seems as though all the pistons are firing at the same time.

My personal practice is marital and family law, but Older, Lundy & Alvarez handles real estate transactions and litigation, commercial litigation, tax work and corporate counsel. With so much local development and population growth, we have benefited greatly because there is a higher demand for the many services that we provide. It is our goal to provide legal services for every aspect of one’s life, or what we call “the ultimate representation.”

Kevin Johnson: For our business, Tampa is a great location for a multitude of reasons. One is that it is extremely easy to reach the entire state from this region. We are only a couple hours from Naples, Jacksonville and Tallahassee. We also have a terrific airport. Most significant would be the strong business climate in the region. Tampa has done a lot of things well over the last 20 years in regards to establishing a conducive environment for businesses in the region. We have been lucky because this city has had a string of progressive and insightful mayors who have gone to great lengths to really improve the business environment. 

Has your firm been challenged in navigating the tight labor pool for legal professionals in the region? 

Lundy: Recruiting talent has not been a challenge. We have been able to recruit incredible lawyers. Tampa has a large pool of amazing legal talent. Tampa is a great place to live. It is an area that has had undervalued real estate, especially in the Downtown area, and that has attracted a lot of development. There has been a steadily growing young population. It has become a city where we talk about technology all the time. Local leadership has had a great positive impact in the area as well. The county commissioners and past and present mayors have had their eyes on the future and have worked very hard to develop a true vision for Tampa. Also, we do not have an income tax in the state of Florida, which is an attractive factor on top of all the amenities Tampa has to offer.

Johnson: The labor pool for legal staff is tight, but we are happy with the people we have on our team. We have found that there are good people out there who you can hire, but there is obviously a lot of competition for them. As a smaller firm, we have to work harder to find those right people, and it really depends on finding the right recruiter to help with that process. It is also very much about the type of work environment we can offer potential candidates. Culture is truly the big driver behind this. We made a commitment to create the kind of culture where people would enjoy working for us. Not only do we offer competitive pay and good benefits, but they also have a lot of freedom in terms of being flexible with their work time to meet family obligations. We also offer legal staff the opportunities to learn and grow so that they can adapt to new skills and new positions. It is all about creating an environment where people really enjoy coming to work and where work doesn’t feel like a job.

How important is new technology to the future success of the legal sector in Florida? 

Lundy: We have embraced technology. We are completely electronic, especially in our research and court filing. We are also all mobile and can work remotely when needed. We embraced technological improvements faster than other law firms and will continue to do so. It will be interesting to see how artificial intelligence will change law practices. Historically, the manner in which legal services were delivered has been very old school, but that is changing.

Johnson: The Florida Bar has been quite progressive when it comes to technology. The Florida Bar is really taking a leadership role and we are seen as the national leader in introducing lawyers to new technology and helping them deal with the effects as technology takes over their practices. We are fortunate to have such a progressive Bar in that respect. Our Supreme Court also has done a good job of trying to figure out where our rules should be so that it is easier for us to deal with the challenges that we face as lawyers. These elements combined make Florida a pretty good environment to practice in.

To learn more about our interviewees, visit:

https://www.olalaw.com/

https://www.johnsonjackson.com/

 

Spotlight On: Jesse Flowers, Community President, CenterState Bank

Spotlight On: Jesse Flowers, Community President, CenterState Bank

By: Max Crampton-Thomas

 

2 minute read November 2019 — Staying competitive and emerging as a leader in a crowded banking field takes smart growth strategies, remaining cognizant of trends in the industry and an ever-increasing focus on the technological wants and needs of customers. Jesse Flowers, the community president for CenterState Bank, spoke to Invest: about how his bank is ensuring continued growth into the future.  

How does your bank ensure continued and sustainable growth? 

 

We continue to grow, hire more people and expand our client base. We are always looking for acquisitions and good partnerships. We have acquired five banks over the last six years in South Florida, and all of them have been a strong fit. We want to make sure that our culture fits with the companies we acquire. We still run like a small bank, and all our decisions are made locally.

 

We stick to our fundamentals. We make sure that the loans that we provide are to good, qualified borrowers that can withstand a recession. On the commercial lending side, most of the demand is driven by real estate. We are paying close attention to where we are in the real estate cycle because Florida is mostly driven by tourism and real estate.

 

What is a particular trend you are keeping a close eye on? 

 

Banking is always changing. One of the trends that we have seen over the last five years is people using alternative lenders. Whether it be hedge funds, internet lenders or hard-equity lenders, a high number of those lenders have stepped into the market, more than they used to in the past. That might continue to be a trend because they are often able to be more flexible on the terms and conditions of their loans due to less regulation.

 

How does CenterState Bank remain client-focused in a rapidly changing banking environment? 

 

People are more focused on technology. We have to focus on the services that people want, like better and easier online technology. Those are the services that are expanding with people using phone and online banking. CenterState has invested in technology over the last several years because we know how important it is. Now, with open source platforms, access is getting cheaper, and we have hired in-house programming professionals to develop software for us.

 

To learn more about our interviewee, visit:

https://www.centerstatebank.com/

Spotlight On: David Druey, South Florida Regional President, Centennial Bank

Spotlight On: David Druey, South Florida Regional President, Centennial Bank

By: Max Crampton-Thomas

2 min read October 2019 — Connectivity to the community is the key differentiator when it comes to the variety of banks in the region, David Druey, South Florida regional president for Centennial Bank, told Invest:. He also raised some significant points about determining the right talent fit for a role in his bank, and how millennials could benefit from understanding and appreciating the significant advantages that having a human relationship with their bank can bring. 

 

How does your bank differentiate itself in a crowded financial market? 

Whether it is a large, regional, super-regional or community bank, the key difference is the connectivity the bank has to the community. Typically, larger banks have a tendency not to focus on small business. They look for large corporations that take out massive loans. They underserve the communities that they have branches in and use their branches for deposit gathering rather than actually servicing the customer’s needs on both the loans and deposits sides. While we are a $15 billion organization, we have allowed each branch to go with what I call their bend, which is allowing them to do the kind of work that they will succeed in. For instance, if there is a need for construction lending in their market, then they should be doing construction lending. This allows our branches to be in the markets on a much more granular level, and not a large-scale or silo level like some of the other larger banks.

How do you determine the right talent to hire from a tight labor pool? 

Talent must have the finesse to understand financial statements, business models, clients, people and be good enough to get all the details correct in order to have loan documentation approved. There is a very small group of people who can do this job extremely well, and those who do it well are in high demand. The key is to court them to come work for you, and entice them to come over based on whatever it is that they are not getting at their current institution. When identifying these people, we also look at their reputation and overall if they are a high-quality individual. 

Have you observed any significant changes in demand for your services with the influx of millennials into South Florida?

Millennials have a tendency to do everything on their phone, which is fine and we appreciate that technology, but they are missing out on the human component of a banking relationship. Having a relationship with one’s bank is vitally important to their financial well-being. When that relationship solely exists on technology, there is no connection with the financial institution. Millennials are missing out on the connectivity and relationships with banking professionals that could ultimately help them with whatever they may need. The positive trend we are observing is that as these millennials age, they are starting to realize that to start a business or buy a home they need to have some connectivity and relationship with their bank. They are migrating more toward having relationships with financial advisers and banks because they need them as a service provider.

Due to the strict regulatory banking environment, have you seen a trend of people looking at more nontraditional lenders?

In South Florida, we are always competing against two things, cash and nontraditional financing. South Florida has quite a few nontraditional financing options, but these options typically charge for the nontraditional financing through fees and a higher interest rate. This idea is comparable to the convenience store versus a chain grocery-store mentality. A convenience store may be easier to access but you will pay $6 for a gallon of milk, while a chain grocery store may be a bit more effort to access but will result in a savings of $2 for the same product. The same idea applies for lending from a traditional source like a bank versus a nontraditional lender.

 

To learn more about our interviewee, visit: 

 

https://www.my100bank.com/

Spotlight On: Frank Dame, EVP & COO , Clearwater Marine Aquarium

Spotlight On: Frank Dame, EVP & COO , Clearwater Marine Aquarium

By: Max Crampton-Thomas

2 min read November 2019 — The city of Clearwater has a lot of enticing offerings within its borders, ranging from the No. 1 beach in the United States to a multitude of arts and cultural options. One of the most widely recognizable features of the city is the Clearwater Marine Aquarium. As a staple of marine conservation and education as well as the filming location for both Dolphin Tale feature length films, the aquarium has adapted its business model to remain strong after all these years. Invest: spoke with Executive Vice President and COO for the aquarium Frank Dame, about adapting its business practices to stay competitive, the renovations being made to the aquarium, the challenges from last year’s red tide and maintaining Clearwater’s No. 1 beach status. 

 

 How have you adapted your business to stay competitive?

Before the movie Dolphin Tale came out, we implemented a new philosophy and strategy. Although we are a nonprofit, we decided we would run the aquarium like a for-profit company and develop a business model that could fund the operations of Clearwater Marine Aquarium with minimal donations. We would then use donations to expand the business and for our various initiatives. We set this business model in place, and then expanded the gift shop, improved the guest experience and enhanced our food service. This started to drive revenue, and between 2006 and 2010, we grew attendance from 75,000 a year to about 220,000 just before the movie was released. The year after the movie was released in 2012, our attendance went from 220,000 to over 740,000. 

What can be expected for Clearwater Marine Aquarium’s new facilities? 

We are under construction. This is an $80-million project that is being supported by the city, county and the state. We were awarded $26 million from Visit St. Petersburg/Clearwater, while the city of Clearwater gave us $5 million, plus the land where we are located. The state of Florida also donated another $3 million in a grant, and we have an ongoing capital campaign to raise another $15 million. Overall, we have had a tremendous amount of support from the community. When we open the doors to our new facility, sometime next year, we are going to have almost four times the guest space we have now. We are also building five new dolphin pools. Currently, between all our facilities we have about 985,000 gallons of water, and these five new dolphin pools will add another million and a half gallons. We are really ramping up our ability to rescue more animals and provide a better living environment for our dolphins, as well as drastically improve the guest experience.

How much of an adverse effect did last year’s red tide have on the region? 

A year or so ago when the red tide came through the region, it had an extremely adverse effect on the local economy. We should commend Pinellas County because they tried to get in front of this issue by hiring boats to collect the dead fish and debris offshore before it ever hit the beaches. Our city was out there at 4:30 in the morning raking the beaches to make sure that tourism was not too badly impacted by it. While we were impacted somewhat, it could have been a lot worse. That red tide probably resulted from the runoff from storm water and other waste that goes into our waterways. This is damaging not only to the water environment itself, but to the tourism sector and the local economy, so human impact should always be something that we are conscious of. 

How can Clearwater Beach maintain its title as No. 1 beach in the nation? 

We need to focus on maintaining our recognition as the No. 1 beach in the nation, and we can’t accomplish this by just promoting ourselves as No. 1. The mission now is to make us the No. 1 beach because we are ocean friendly. We can do this by eliminating trash and doing things like stopping the use of single-use plastics. At the aquarium, we have gotten rid of all plastic bottles. Our water bottles now are all biodegradable and our spoons are all made of bamboo as opposed to plastic. We are trying to be an example of an environmentally responsible organization, and teaching people the right way to live in a model of environmental sustainability. 

 

To learn more about our interviewee, visit: 

https://www.seewinter.com/

 

James Fox, President, Maddox Group

James Fox, President, Maddox Group

By Max Crampton-Thomas

 

2 min read October 2019 — To be successful in the construction industry, a company needs to be flexible and cognizant about the sector’s constant state of change. A construction company also needs to be wary that even with new technologies in the market, at the end of the day, there is no way to control unforeseen issues and challenges. James Fox, president of Maddox Group in Boca Raton, discussed these ideas with Invest: as well as how his company is ensuring it remains as recession proof as possible in preparation for an eventual economic dip. 

With which business sectors are your services most in demand?

 

The sector where we’re seeing the most demand is, first and foremost, corporate interiors. Second would be medical offices, then industrial and finally retail. The demand for medical offices seems pretty self-explanatory: retired people relocate to Florida and enjoy the weather, which ultimately increases the need for more medical services. In regards to the demand for more corporate offices, the trend seems to be going toward Palm Beach County due to the simple fact that, in comparison to Miami, there’s more land and more opportunity here now.

 

How have you seen the demand for office types change? 

 

Traditionally a typical build-out would consist of new ceilings, new flooring, new lighting and specified work stations. Today’s young entrepreneur is building offices that aren’t really offices; rather, they are 360-degree workspaces where there isn’t an emphasis on a desk or workspace belonging to any one individual.

 

How has new technology changed the construction industry? 

 

In our industry there are always new technologies popping up to make construction quicker, but at the end of the day it’s still construction. The fact is that you’re building things, and issues are going to arise that are out of anyone’s control. What we do is tell our clients that this is our schedule and barring any unforeseen challenges you’ll be able to move in by this date. But like I said, things happen, and technology can’t always help avoid them.

 

How do you best protect your business in the case of another economic slowdown? 

 

Everybody wants to talk about when things are going to come back to reality in the construction market. People can theorize but no one actually knows. My thought process is to stay recession proof. Doing interior build-outs has been the key to this. When the economy dips, businesses don’t have the capital to relocate and build a new office; instead, they will take the space they are working out of and change the interior. Instead of going out into the market and claiming we do 20 different things, we focus our efforts on interiors and it works for us.

 

To learn more about our interviewee, visit:

https://maddoxgc.com/

Top 5 Haunted Happenings in Tampa Bay

Top 5 Haunted Happenings in Tampa Bay

Writer: Max Crampton-Thomas

4 min read October 2019 The month of October is known for seasonal change, pumpkin-spiced everything and the nationally celebrated horror day, Halloween. While the actual day is regarded as a time for candy, treats and Halloween scares, the weeks leading up to it have been appropriately dubbed “spooky season.” This is an exciting time for thrill seekers and Halloween enthusiasts in the Tampa Bay area as there are a variety of haunted happenings and spooky activities to experience. The following are five of the best and scariest events and places to make this Halloween a memorable one. 

 

 

Tampa Theatre

Regarded as Tampa’s most historic and most haunted movie palace, the Tampa Theatre has embraced its haunted lore for this year’s spooky season. The theater is known for haunted happenings involving former employees whose spirits seem to have never left the theater, like the theater’s old projectionist Foster “Fink” Finley whose footsteps are thought to still be heard from time to time. Not only has the theater showcased 14 nights of frightening films from Oct. 18th until Oct. 31, it is also featuring ghost tours and a special Halloween-themed happy hour event called PAUSE-O-WEEN on Oct. 31. 

For more on Tampa Theatre visit: https://tampatheatre.org/

 

Howl-O-Scream

Carrying the title as Tampa Bay’s No.1 haunted attraction, Howl-O-Scream at Busch Gardens Tampa Bay has been a staple of the community for 20 years. Not only does the event offer horror-heads the opportunity to walk through terrifying “scare zones,” it also features multiple haunted houses, access to many other twisted terrors and some of Busch Gardens most iconic rides. This weekend event runs from Sept. 20 to Nov, 2, and promises to “twist daydreams into nightmares.” 

To read more about Howl-O-Scream visit: https://buschgardens.com/tampa/events/howl-o-scream/

Undead in the Water

Undead in the Water is an annual haunted house with a twist. It is the only authentic nautical haunted attraction in the region and takes place on the historically famous 1945 WWII vessel the American Victory Ship. Thrill seekers will rejoice in the challenge of venturing through the multiple decks of this historic vessel as they avoid consumption by an infected zombie hoard onboard the ship. Undead in the Water is infamous for being one of the scariest annual attractions that the region has to offer. This event runs every weekend from the beginning of October until Nov. 2. 

For more on Undead in the Water visit: https://www.undeadinthewater.com/

Ybor City Ghost Tour

While it is known for being a National Historical Landmark District in Tampa Bay and one of the preeminent spots for tourists and residents to frequent, Ybor City is also known as one of the top destinations for hauntings. With a deep rooted history in the development and emergence of the Tampa Bay region, Ybor City has seen its fair share of diverse demographics settling in the region and calling it home. According to urban legend some of these souls just decided to never leave, which is why Ybor City is home to the critically acclaimed Ybor City Ghost Tour. Rated as the No. 1 haunted tour in the United States by US City Traveler and rated in USA Today’s 10 best lists, this tour promises an informative and scary walk through the ghostly history of Ybor City. 

For more information on the Ybor City Ghost Tour visit: http://www.yborghosttour.com

Cuban Club

Located in Ybor City, the historic Cuban Club has a history that spans over a century and includes shows by world-renowned entertainers, weddings, parties and the occasional haunting. The club itself is a wonderful multipurpose rental facility with amenities like a grand ballroom, theater and courtyard. With numerous reports of ghostly sightings and paranormal activity, it is not a surprise that this location was named by The Travel Channel as one of its Top 10 most haunted places. The Club leaves it up to guests to decide whether they believe it to be haunted or not as stated in the FAQ on its website: “We are reputed to be haunted, but we will let you make up your own mind on this subject…”

To see more on the Cuban Club visit: http://cubanclubybor.com/

Spotlight On: Courtney Orr, Ybor Development Manager, Ybor City Development Corporation

Spotlight On: Courtney Orr, Ybor Development Manager, Ybor City Development Corporation

Writer: Max Crampton-Thomas

2 min read October 2019 — Founded in the late 1800s, Ybor City is not only a staple in the Tampa Bay region but in the entire state of Florida. While it is not geographically large, Tampa Bay’s National Historic Landmark District has quite a large economic impact on the region. Invest: Tampa Bay recently spoke with Courtney Orr, the Ybor development manager for Ybor City Development Corporation, who discussed the impact of changing demographics on the district, respecting Ybor City’s history in light of ongoing development and the vital role young professionals play in the future of Ybor. 

 

How have the changing demographics of the region impacted Ybor City? 

The dynamics of Ybor City are shifting as we see an increase in the residential population, office users and one-of-a-kind restaurants and retailers. What’s most notable though is the influx of residents wanting to call Tampa’s National Historic Landmark home. Ybor has long been known strictly as an entertainment district and that mindset is changing with the current progressive shift underway. 

How are you working to improve Ybor City for the future while still respecting its history? 

Safeguarding Ybor’s historic features and history, especially the cigar industry from which Ybor City was built, is fundamental to the neighborhood’s success. The city of Tampa’s Barrio Latino Commission provides oversight to historic preservation by reviewing all development projects to ensure Ybor’s charm stays intact. We participate by offering a commercial facade grant to inspire historic preservation. This grant, along with other separate ones we offer, has made a tremendous difference throughout the historic neighborhood. Altogether, it helps breed additional private investment that enhances the district and ultimately will forever maintain Ybor’s charm.

Fortunately, Ybor draws very unique restaurant concepts here. Copper Shaker is one example of a successful restaurant opening its second location on 7th Avenue by the end of the year. New establishments like it preserve Ybor’s distinct vibe and with all the new residential development online, retailers are sure to follow.

What role do young professionals play in the development of Ybor City? 

Young professionals play a big role in the overall Ybor scene. They love the area’s walkability and many are willing to forgo their cars. They tend to favor smaller living quarters, if it guarantees them a certain quality of life in a stimulating neighborhood. As more young professionals move in so will office users to gain access to that creative talent, not to mention to enjoy all that Ybor has to offer too.

 

To learn more about our interviewee, visit: 

https://yborcityonline.com/