Philadelphia celebrates 100th Thanksgiving Day parade

Philadelphia celebrates 100th Thanksgiving Day parade

By Yolanda Rivas

2 min read November 2019 — It is well-known that Philadelphia is a city of firsts in terms of the nation’s history and the development of key industries. It shouldn’t be a surprise then that the City of Brotherly Love also hosts the oldest Thanksgiving parade in the nation. 

This year marks the 100th celebration of the Philadelphia 6ABC Dunkin’ Donuts Thanksgiving Day Parade. What is now one of Philadelphia’s treasured traditions began as a marketing strategy by former department store Gimbels to promote the beginning of the holiday shopping season. The first parade took place in 1920, shortly after the Benjamin Franklin Parkway was completed. Gimbels hosted the parade until 1986, when the company went out of business, and WPVI-TV took over the parade production. 

“The first parade was started with 15 cars, and 50 store employees,” said Todd Marcocci, a co-producer of the 6abc/Dunkin Thanksgiving Day Parade, in a written statement on the parade’s official website. “It was specifically described that those 15 cars were lavishly decorated in crepe paper.”

Decade after decade, the parade has been a special celebration for families around the region. One of the most exciting moments of the parade was the tradition of Santa climbing a fire department ladder several stories up the Gimbels building to Uncle Wip’s Toyland.

“The route was down the parkway around City Hall, down Market Street to the original Gimbels building. And then Santa would get off and go up the ladder and into the building,” said Robert DiBenedetto of Blue Bell, Pa, in a statement on the parade’s website. 

After five years, the parade started to gain more recognition. Today, the Philadelphia parade features 15 balloons, 16 floats, over 20 marching bands, 66 youth tap, dancing and choir groups and more than 20 celebrities and special guests.

“It’s a family tradition. The streets are filled with happy people,” said 6abc meteorologist and parade co-host Cecily Tynan in a written statement on the parade’s website. “It’s just a perfect way to start your holiday season.” 

To celebrate the 100th Thanksgiving Day parade, the public will have the chance to win several prizes, including a Florida trip for six, tickets to an Eagles vs. Cowboys game, and more. 

This year’s parade will kick off at 8:15 a.m. from 20th & JFK in Philadelphia, and will be broadcast on 6abc from 8:30 a.m. to 12 p.m. 

To learn more, visit:

6abc Dunkin’ Thanksgiving Day Parade:

https://dig.abclocal.go.com/wpvi/html/tdp100/index.html

Our Pick: 5 Scariest Halloween Attractions in Philly

Our Pick: 5 Scariest Halloween Attractions in Philly

By Yolanda Rivas

2 min read October 2019 — Philadelphia is a city of firsts, from its rich history to its famous Philly cheesesteaks, the city excels in numerous areas. There’s no doubt that Philadelphians also know how to throw a spooky Halloween event. Here are our favorite scary attractions you can’t miss this Halloween.

Terror Behind the Walls at Eastern State Penitentiary

What once was the most famous and expensive prison in the world, is now the perfect setting for a haunted attraction. Featured in many TV shows and horror movies, Eastern State Penitentiary’s six haunted attractions will take your breath away. Starting in the 1940s, officers and prisoners reported mysterious visions and eerie experiences within the 30-foot high castle-like walls, which has driven many people to believe the place is haunted. Terror Behind the Walls is consistently ranked among the nation’s top haunted attractions and will be open through Nov. 10. 

PennHurst Asylum

After being abandoned for 25 years, former PennHurst Asylum reopened its doors a few years ago as one of the state’s scariest haunted destinations. Visitors can experience four terrifying attractions: the main Asylum, the Morgue, Containment and Mayflower After Dark. Events and tours include a photography tour, a daytime history tour and overnight paranormal investigations. You won’t sleep, literally, during the overnight paranormal investigations, which give access to all four floors of the haunted Mayflower Hall and the underground tunnels of Philadelphia, Devon, and Rockwell from 9 p.m. to 5 a.m. PennHurst attractions will open through Nov. 4. 

Bates Motel & Haunted Hayride

Arasapha Farms’ three main attractions, the Bates Motel, the Haunted Hayride and the Haunted Trail, have been consistently recognized with top national awards. It has been called the “best haunted house in America” by CNN Travel and one of America’s scariest haunts by the Travel Channel. Bates Motel brings a close and personal level of horror, with high-tech special effects, digital soundtrack, lighting and astonishing realism. The Haunted Hayride is a 25-minute ride through the dark forest of Arasapha Farm with scenes featuring a 100-foot-long, 40-foot-tall drive-thru insane asylum, a New England church, a 200-foot-long cave and a Headless Horseman. Finally, the revenge of the Scarecrows Haunted Corn Trail will give you the chills with a terrifying walk through a tall corn field, filled with walk-through buildings, sets and animatronic monsters. Arasapha Farm attractions will be open through Oct. 31. 

Fright Factory

This adult-themed haunted house is located inside a 120-year-old factory. It has been featured on the Travel Channel as one of the scariest haunted attractions in America and called “scariest haunted attraction in Philadelphia’’ by FOX29. The factory offers three themed attractions: Fright Factory Unholy, Industrial Nightmare and South Side Sanatorium. Through this year’s partnership with Scream Cams, visitors now have the option to be recorded through the scariest parts of the haunted house. Fright Factory will be open through Oct. 31. 

Ghost Tours of Philadelphia

Of course, you wouldn’t want to miss a touch of history while in Philly. Ghost Tours of Philadelphia’s 90-minute walking tour has been named one of the top 15 “must see” attractions in the United States. The tour is based on the book Ghost Stories of Philadelphia, PA and walks visitors along the back streets and secret gardens of Independence National Park, Old City, and Society Hill. Although Halloween is the perfect time to enjoy a ghostly experience, this tour is offered year round.  

To learn more, visit:

Terror Behind the Walls at Eastern State Penitentiary: https://www.easternstate.org/halloween/node/3 

PennHurst Asylum: https://pennhurstasylum.com/ 

Bates Motel & Haunted Hayride: https://thebatesmotel.com/ 

Fright Factory: http://frightfactoryphilly.com/

Ghost Tours of Philadelphia: https://www.ghosttour.com/philadelphia.html 

Spotlight On: Chuck Hurchalla, President, Evolution Energy Partners

Spotlight On: Chuck Hurchalla, President, Evolution Energy Partners

By Yolanda Rivas

2 min read October 2019 —  Energy efficiency and sustainability are hot topics of conversation across all industries and organizations, public or private. Numerous organizations are now embracing eco-friendly alternatives to reduce their impact on the environment and reduce operational costs. During the last few years, full-service energy engineering and consultancy firm Evolution Energy Partners has helped hundreds of clients achieve their goals around utility spend, energy consumption and long-term energy management. Chuck Hurchalla, president of Evolution Energy Partners, recently spoke with the Invest: Philadelphia team about the rapid growth of Philadelphia’s energy sector. 

What types of services or areas of business are seeing the most demand in Philadelphia?  

 There is high demand in the commercial, industrial and institutional sectors for our energy efficiency and energy procurement services. For example, commercial real estate is one of our largest and continuously growing customer segments, particularly hospitality, office, multifamily, senior living and data centers. Regardless of industry though, we address inefficiencies across our customers’ mechanical, HVAC and lighting systems and we also help our clients significantly improve their internal processes. 

 

As a professional design-build energy consultancy, customization based on customer needs and the specific property’s energy profile are key. For example, a stellar guest and resident experience is paramount for our hotel and apartment complex owners, respectively. Our considerable experience in these verticals and our customization abilities allow us to implement a large number of fast payback, customized projects that greatly improve light quality, increase HVAC efficiency, and improve air quality for the benefit of ownership and their guests and residents.

 

To what do you attribute the rapid growth of Philadelphia’s energy sector?

 The opportunities in Philadelphia’s energy sector continue to grow rapidly for a few important reasons. First, businesses and institutions are increasingly recognizing the need to establish and then accomplish sustainability goals to address their corporate environmental concerns and the environmental concerns of their customers. 

 

Second, organizations’ decision-making processes around energy have historically been, and still are, based on the economic benefit derived from those decisions. As utility costs and related charges continue to increase, the financial bottom lines of businesses and institutions are becoming more and more sensitive to utility rates and energy consumption. Understanding that the utility cost center is one of the larger line items on an organization’s income statement, it becomes obvious as to why more and more companies and institutions are focusing on increasing energy efficiency and reducing their energy spend.

 

Lastly, Philadelphia is quickly moving forward with various energy regulations that will require property owners to benchmark their energy usage and to improve their energy efficiency. One benefit of recent Philadelphia-related regulations is the adoption of C-PACE financing. C-PACE, or Commercial Property Assessed Clean Energy, financing allows a property owner to finance energy efficiency and renewable energy projects with no up-front cost. The property owner then pays the costs back over an extended period of time through a voluntary property tax assessment, which leads to increased project adoption and improved cash flow for the property. 

 

What makes Evolution Energy Partners unique?

 Evolution Energy Partners is unique in the industry because of our ability to evaluate a facility’s energy cost center from an owner’s perspective in order to positively impact the three critical areas of commodity prices, energy consumption, and long-term energy management. This approach has become even more powerful and more critical to our customers as environmental sustainability has become increasingly integral and imperative to our customers’ shareholders and to society as a whole. 

 

To learn more about our interviewee, visit:

Evolution Energy Partners: https://evolutionep.com/ 

Spotlight On: Tim Pulte, Senior Executive Vice President, Colliers International

Spotlight On: Tim Pulte, Senior Executive Vice President, Colliers International

Writer: Yolanda Rivas

2 min read October 2019 — Collier’s Philadelphia delivers a full range of services to commercial real estate occupants, owners and investors throughout the tri-state region. Senior Executive Vice President Tim Pulte joined Colliers’ senior leadership team in 2017, bringing more than 31 years of experience in corporate operations, corporate real estate, transaction management and facility management. The Invest: Philadelphia team recently spoke with Pulte about the company’s plans for growth and how it serves local and foreign investors. 

2 min read OCTOBER 2019 — Collier’s Philadelphia delivers a full range of services to commercial real estate occupants, owners and investors throughout the tri-state region. Senior Executive Vice President Tim Pulte joined Colliers’ senior leadership team in 2017, bringing more than 31 years of experience in corporate operations, corporate real estate, transaction management and facility management. The Invest: Philadelphia team recently spoke with Pulte about the company’s plans for growth and how it serves local and foreign investors. 

 

What are the benefits of being located in Philadelphia?

As a global company, we have offices all over North America and abroad. Because of this, we’re able to service our clients no matter where their requirements are, both inbound and outbound. For example, if a company is coming in from Mexico, we can help them. Conversely, we can send a deal to Mexico and know it’s going to be taken care of. Philadelphia’s a great location for us. We’re close to other large markets and have access to our international markets as well. We have a very strong industrial base in our clientele. We have long-standing relationships with multiple manufacturing companies throughout the Colliers network. For example, we’ve worked with Philadelphia-based company Cardone to secure locations throughout the United States. We also helped NFI secure locations in Canada and the UK. 

 

What type of investment is the Philadelphia market seeing?

We’ve started seeing an increase in foreign investment come into the Greater Philadelphia market. It has mostly been asset-driven as opposed to geographically-driven, so it’s really dependent on what investors are looking for. We’ve seen a lot of investment in the industrial space recently; markets such as Philadelphia have become more appealing to investors, both foreign and domestic, because of the higher rate of return. For this reason, we’re seeing a lot of buyers from New York. We’ve also seen a lot of international investors buying companies here in the Philadelphia market. We’ve represented quite a few in the industrial space. 

 

How does Colliers International plan to grow in the Philadelphia region?

We have six offices in the region: Harrisburg; Allentown; Conshohocken; Center City,  Philadelphia; Mount Laurel, New Jersey; and Wilmington, Delaware. In all our offices we handle office, industrial, retail, property management and landlord representation. We’re trying to grow those areas across all our offices in the region. We’re looking to capitalize on established relationships while building new ones, especially in strategic areas where we can grow — and from an international standpoint as well. The new federal Opportunity Zones will be interesting, and we hope to see some growth in the market from those. There are some very strategic areas in Philadelphia, like the corridor leading up Broad Street toward Temple. It’ll be exciting to see what happens in those areas. 

 

To learn more about our interviewees, visit their websites:

 

Colliers International: https://www2.colliers.com/en/United-States/Cities/Philadelphia 

 

Spotlight On: HBK CPAs & Consultants, James Bartolomei, Principal

Writer: Yolanda Rivas

2 min read SEPTEMBER 2019 — Technology is disrupting every industry in the world. From healthcare to banking and finance, numerous companies are reinventing themselves to be at the forefront of technology and innovation. In the accounting and finance segments, these innovative tools are rapidly transforming customer experience and data management. The Invest: Philadelphia team recently sat down with HBK CPAs & Consultants Principal James Bartolomei to get his insights about the performance of Philadelphia’s financial sector.

In what ways is technology disrupting the accounting and finance industry?

Technology is disrupting every industry. Innovation and technology allow companies to get creative and find ways to improve processes and, more importantly, customer experience. The biggest challenge faced by the financial industry is to improve customer experience while protecting sensitive data. To assist our clients in this area we recently developed a cybersecurity offering, which has been well-received. 

With the rapid and dynamic change in technology, businesses can be eliminated and displaced very quickly today. This represents a big challenge as the value one thought was built up in their business could vanish. This is why it is vitally important for business owners to build wealth both inside and outside their businesses. Our firm combines tax and accounting services with our wealth management services to help deliver on this objective and minimize risk for our clients.

What are the services and industries where you’re seeing the most demand?

We have seen increased demand from clients looking for our advice about the effects of the federal tax reform, especially because of the substantial changes in the privately-held business area. Clients are concerned that their accountants and tax advisers fully understand the new tax law and how it impacts them. There are significant changes to the way small businesses are taxed under this new law.

Philadelphia’s real estate and biotech sectors are growing. We have numerous clients in the real estate sector and we have seen a substantial uptick in activity and development, especially in rental properties. In the biotech sector, we have seen a high amount of activity in the medical technology segment.

What is your outlook for Philadelphia’s accounting and finance sectors?

We are continuing to see growth in the Philadelphia market. We are relatively new to the market and we are expanding our client base and attracting good, young talent. We have hired a number of recent college grads over the last two years with great results. Philly is one of the strongest and youngest markets in the United States and the outlook is great for HBK and the local financial services sector. 

 

 

To learn more about our interviewees, visit:

HBK CPAs & Consultants:  https://www.hbkcpa.com/

Spotlight on: David Devan, General Director & President, Opera Philadelphia

Spotlight on: David Devan, General Director & President, Opera Philadelphia

Writer: Yolanda Rivas

2 min read AUGUST 2019 — Philadelphia is characterized by its diversity and rich history, which are reflected in its broad historical and arts and culture offerings, two of the city’s major tourism drivers. Among the organizations responsible for putting the City of Brotherly Love in the national and international spotlights is Opera Philadelphia, which has committed to embracing innovation and developing opera for the 21st century. Its innovative programming and world-class presentations have been recognized in the United States and around the world. In this week’s Spotlight On edition, the general director and president of Opera Philadelphia, David Devan, shares the organization’s latest accomplishments and future projects with Invest: Philadelphia. 

 

What were some highlights for Opera Philadelphia over the last year?

Opera Philadelphia has been exceeding sales goals with shows like last winter’s A Midsummer Night’s Dream and 2018’s Carmen, and I think we are doing that because we’re attracting a younger demographic. Our Festival O19 is loaded with innovation, which is our norm. We have two world premieres: Denis & Katya, which is about two young teenagers’ interaction with social media at difficult times in their lives, and Let Me Die, which combines death sequences drawn from the canon of tragic opera, along with original narratives and music. We are also doing Opera on the Mall, which broadcasts performances from Opera Philadelphia on Independence Hall, among other events.

 

What impact has Festival O had since it was launched?

Festival O has had a local, national and international impact. Locally, it has animated the city and has enlarged artistic partnerships. We are now working with all sorts of arts organizations as part of the festival. It has also developed a new audience, mostly young. That is the biggest impact; we now have more customers than five years ago. We work with Visit Philadelphia, PHL Convention and Visitors Bureau, and other agencies that promote the city and create local pride. Because we do so much new work, what we are doing is affecting the field of opera nationally in terms of the field celebrating and participating in contemporary art activity. Internationally, we have become recognized as one of the most innovative opera companies in the United States. That is evidenced by our winning the FEDORA-GENERALI Prize for Opera and the important nominations that we receive from the International Opera Awards.

What is the role of arts, and particularly Opera Philadelphia, as an economic driver and job creator for the region? 

Arts in general play a vital role in economic development. They have a wide ripple effect and help brand the city. Tourism is one of the largest economic activities in any city. People travel because of arts and culture, so Opera Philadelphia is trying to celebrate that and become a tastemaker where people come to touch the future of that musical expression. We believe that will have a long-term impact. Over the last three years, we have seen growth in our out-of-town business. We are about to launch a national council because we have many people who live outside Philadelphia and are visiting with the purpose of attending Festival O. We are creating social situations and other arts experiences for our visitors so they can be part of an international community that is coming to experience Philadelphia.

To learn more about our interviewees, visit:

Opera Philadelphia: https://www.operaphila.org/  

Banks increasing support for Philly’s growing small businesses sector

Banks increasing support for Philly’s growing small businesses sector

Writer: Yolanda Rivas

2 min read AUGUST 2019 — The economic environment in Philadelphia, with many world-class educational and healthcare institutions, a diverse population and affordable rents, represent an ideal space for entrepreneurs to start their small or medium-size businesses. At the heart of the small-business community is an industry that plays an essential role: banking.

 

Many Philadelphia banking leaders say they have seen increased demand for lending and other services from small businesses. “Philadelphia has long been home to successful small businesses, but in recent years the collaboration between the public, private and nonprofit sectors is spurring a new level of growth,” Robert Kane, market president at KeyBank, told Invest:. 

 

According to Kane, KeyBank ranks 13th among more than 1,800 SBA lenders nationally. In the last five years, the bank has loaned more than $1.13 billion to small businesses across its footprint.  

Similarly, Philadelphia is one of the largest portfolios in BB&T’s footprint for small business. In an interview with Invest:, Regional President Greater Delaware Valley/Lehigh Valley Region for BB&T Travis Rhodes explained that the number of small business clients the bank is serving in Philadelphia is disproportionately larger than any other market in BB&T’s footprint. As a result, it created the “Bank on Your Success” initiative, which is directed to this community. 

“This free financial knowledge program helps entrepreneurs begin to understand the value of an income statement, a balance sheet and other banking basics. When they begin to think about their kind of profitability, how to manage their short-term assets, receivables and inventory, this education is essential. That education is ultimately what prepares somebody to be able to withstand or to handle the next downturn, because it helps them understand the levers of a company,” Rhodes said. 

Some of the biggest challenges small businesses face are improving cash flow, reducing operating costs, improving financial wellness, balancing growth with quality and hiring and retaining talented employees. To help mitigate those challenges, Keybank has developed Key@Work, which is a comprehensive, no-cost employee financial wellness program. 

“We also have a program, Key4Women, that supports the financial progress of women in business. It’s a great program, offering mentorship opportunities, access to capital and professional development,” Kane said.  

The small-business sector also helps banks to maintain a local presence. “We have small-business relationship managers who know the people in the community and become the point of contact for growing their small-business loans. Business sales also come with a lot of deposits, and that’s been a very healthy growth vehicle for us over the last couple of years,” Rodger Levenson, CEO of WSFS Bank, said in an interview with Invest:. 

Small businesses also have a significant impact on Philadelphia’s employment. According to the Pew Charitable Trusts’ Philadelphia 2019: State of the City report, about 26% of private sector employees in the Philadelphia region worked in small businesses in 2017, a number that was typical for the comparison regions. Also, 17% of Philadelphia employees worked in firms with fewer than 19 employees, second-highest behind the Boston region.

“Small business continues to be the primary generator of jobs and economic activity, not just in Philadelphia but in our entire region. And we see significant growth in our small-business lending activity over the next few years,” Levenson said.  

 

To learn more about our interviewees, visit:

KeyBank: https://www.key.com/small-business/index.jsp 

BB&T: https://www.bbt.com/small-business.html 

WSFS Bank: https://www.wsfsbank.com/Small-Business 

Spotlight on: Kenneth Lawrence Jr., Commissioner, Montgomery County

Writer: Yolanda Rivas

2 min read AUGUST 2019 — Montgomery County is the third-most populous county in Pennsylvania and the state’s the No.1 county for manufacturing. With an extensive trail network, the largest indoor mall in the country, a growing population and diverse economy, Montco presents unique opportunities for businesses among several industries. Commissioner Kenneth Lawrence recently spoke with Invest: about the county’s efforts to grow its economy, attract businesses and embrace sustainability.

What were some highlights for Montgomery County over the last 12 to 18 months?

Montgomery County had its AAA bond status restored by Moody’s. We are working hard on our transportation and infrastructure, repairing our roads and bridges, and making sure these are in good, working condition. We implemented a parental leave policy for our employees. The new policy is not gender-specific and employees can get six weeks off for the birth, adoption or guardianship of a child. We believe that will spur area companies to implement similar initiatives. Montgomery County has the best trail network in the region. We have over 90 miles of trails, including the Schuylkill River Trail, which is the most popular trail in the region, and we are working on expansion, improvements and new connections for many of our trails.

What are some business opportunities unique to Montgomery County, in relation to other counties in the region?

Montgomery County is the No. 1 county in Pennsylvania for manufacturing. We have more manufacturing jobs than any of the 67 counties in the state. There are numerous opportunities in manufacturing, especially in the biotech and pharmaceutical industries. For example, Thomas Jefferson University recently opened the Jefferson Institute for Bioprocessing in Lower Gwynedd, which is a specialized education and training institute for biopharmaceutical processing. Upper Merion is the third-largest employment hub in this region, following Center City and University City. We are working with SEPTA (Southeastern Pennsylvania Transportation Authority) on King of Prussia Rail to connect University City, Center City, and Upper Merion with public transportation. This is a 10-year project, but we are working very hard to connect the three major employment hubs in the region.

The pharma and healthcare sectors keep growing in the county. Tourism in Montgomery County is a $1.2 billion industry. Valley Forge National Historical Park gets over 2 million visitors a year. King of Prussia Mall is the largest shopping mall on the East Coast.

What is the county doing to develop sustainable operations?

Sustainability is very important for us as a county government and we want to take a leadership role. We recently announced a wind energy purchase that will power all of the county’s electrical accounts. The commissioners also made a commitment to transition to

renewable energy for heating all county-owned buildings and powering all county-owned vehicles by 2050. Another major project is a new justice center, which is part of six individual construction projects in downtown Norristown to address service, operational and energy inefficiencies and modernize county buildings for the future. We are taking every step possible to make sure that sustainability is a major part of that project so that we’re not increasing our energy footprint. We are also working with our municipalities across the county to explore options for sustainability.

 

To learn more about our interviewees, visit:

Montgomery County: https://www.montcopa.org/ 

 

 

 

Record Numbers Flock to Philly, Again

by Yolanda Rivas

 

2 min read AUGUST 2019 — Greater Philadelphia experienced its ninth straight year of record tourism in 2018. Public and private organizations in the sector are making multiple efforts to elevate tourism to the city and maintain its record-setting pace. 

Enhancements to the city’s historical, cultural and dining options, such as the Pennsylvania Convention Center, the stadiums in South Philadelphia, the Philadelphia Museum of Art renovations and a number of new hotels on the horizon are some of the examples of improvements to the city’s offerings. 

“We’re working on a partnership to significantly grow our brand globally while also making a further commitment in Philadelphia with a new project that will dramatically enhance the architectural canvas for residential real estate,” Larry Korman, president of luxury extended-stay brand AKA Hotel Residences, told Invest:. 

Philadelphia’s weekend occupancy rate remains in the low- to mid-90%, also record highs, as the city of brotherly love attracts both business and leisure travelers. Local hotels, such as the Cambria Hotel Philadelphia Downtown, are committed to highlighting and complementing the communities where they operate through area-inspired decor and modern design.  

“We have locally commissioned art in our hotel, and since we sit on the Avenue of the Arts, our decor is themed with a nod to arts and music. We sourced most of the art and decor from local artisans, vendors and companies to ensure that we are supporting the community in every way possible,” Jerry Rice, General Manager at Cambria Hotel Philadelphia Downtown, said in an interview with Invest:.

To meet the demands of those who want a unique and intimate experience, some local brands are making the transition to boutique hotels. That is the case of former Courtyard by Marriott, which has been reborn as The Notary Hotel. According to the hotel’s general manager, Jim McSwigan, some of the elements of renovation include reimagined rooms, public workspaces for guests, a new shower experience in all rooms and a modern fitness center. 

“We have maintained an element of history with 1920s-inspired decor and furnishings, while introducing a modern feel. We offer the latest and greatest when it comes to providing guests with a great space, not only for business meetings, but for social events, weddings and any type of celebration,” McSwigan said.  

Another main driver for visitors and a key economic developer is the arts sector, and Philadelphia’s world-class music institutions are putting the city in the global spotlight. Such is the case of Opera Philadelphia and its Festival O, for example, which has had a  local, national and international impact. David Devan, general director and president of Opera Philadelphia, pointed out in an interview with Invest: the importance of the festival in creating local, enlarged artistic partnerships and developing a new, mostly young audience. “That is the biggest impact; we now have more customers than five years ago. We work with Visit Philadelphia, PHL Convention and Visitors Bureau, and other agencies that promote the city and create local pride,” he said.

“Because we do so much new work, what we are doing is affecting the field of opera nationally in terms of the field celebrating and participating in contemporary art activity. Internationally, we have become recognized as one of the most innovative opera companies in the United States,” Devan stated.

This year, Philly’s official tourism marketing agency VISIT PHILADELPHIA is focusing on opportunities in the multicultural market, specifically Latinx, LGBTQ and African American audiences. 

 

To learn more about our interviewees, visit:

AKA Hotel Residences: https://www.stayaka.com/ 

Opera Philadelphia: https://www.operaphila.org/ 

Cambria Hotel Philadelphia Downtown: https://www.choicehotels.com/pennsylvania/philadelphia

The Notary Hotel: https://www.marriott.com/hotels/travel/phlak-the-notary-hotel-autograph 

VISIT PHILADELPHIA: https://www.visitphilly.com/